WenzelGoodrum290

From GunGame5 Documentation

If you are an emerging firm with the subsequent great product, often you want an angel on your side. A study by the University of New Hampshire's Center for Venture Investigation showed that "angel investors" - high-net-worth folks prepared to invest in entrepreneurial companies at an early stage - shelled out far more than $18 billion into early-stage organizations last year alone, compared to $304 million by venture capitalists. Obtaining an angel investor, however, is not an easy task. Safer Smokes Inc. is one particular organization that understands the challenge of attracting the appropriate investors. This development-stage business is tapping the smoking cessation industry with a special tobacco-totally free, nicotine-cost-free smoke known as Bravo, which has the appearance of a traditional cigarette and burns like tobacco, but is in fact produced from lettuce fibers. "Bravo lets you smoke your way out of the tobacco habit steadily," mentioned Puzant C. Torigian, chief executive officer of Safer Smokes. For companies like Safer Smokes, it may be too soon to method significant venture capital firms, yet time to move beyond networking with loved ones and friends. Angel investors to the rescue. "The challenge for raising capital in today's industry is in harnessing the courage and vision of the angel to see by means of to the true investment opportunity," said Torigian. So how do businesses like Safer Smokes attract their angel?

• Have a clear-cut target market for your item or service. For instance, Safer Smokes is targeting the smoking cessation market place, which has sales approaching $ten billion per year, up from $6 billion just 3 years ago.

Most angel investors favor organizations that are likely to show positive cash flow within their first 18 months, so having these kinds of statistics about your marketplace can be an incentive.

• Match the enterprise program objectives to the angel's danger tolerance. Investors want to know the product or service will be exclusive and properly-cultivated. Safer Smokes has a patented remedy that company officials say will "have an effect on the landscape of the health care market." setting up a business