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From GunGame5 Documentation
Gartner predicts the amount of accept mobile payments users worldwide will hit 73.4 million by 2009 and 190 million by 2012. This represents a tremendous percentage of total cellular phone customers (Gartner estimates upwards of 3% of your total user base) and companies must take into consideration this technology as a prospective payment channel comparable with checks, cash and electronic funds transfers. Retailers Very first Adopters of Mobile Payments The advantages of mobile payment solutions for retailers are obvious. The capability to accept credit card payments or mobile payments on a wireless device including a smartphone enables retailers to make a host of new, innovative and engaging retail platforms. "Pop-Up Retail," a term coined by Trendwatching.com, is usually a temporary retail space designed to easily draw in crowds in high traffic regions then disappear when buzz wanes. Believe fairs, concerts and also other outdoor venues with massive crowd attendance. Because these events have restricted time durations the expense of generating a permanent retail space (and the infrastructure to help it like telephone and world wide web lines) is prohibitive.
But do not write-off those sales just however - mobile payment systems bridge the gap. With all the swipe of a credit card down the side of a payment-enabled iPhone or Blackberry gives you instant access to the very same payment processors you already use - returning an instant payment authorization and integrating with accounting systems afterward to help keep track of it all.
Future uses of mobile payments will extend beyond point of sale activity at events to providing helpful payment tools for in-field staff for instance carpet cleaners, repairmen, plumbers, and so on. hoping to reduce the time between invoice and receipt of funds. Corporations making house calls to go over a customer's outstanding invoices will be in a position to capture a payment instantly - providing the client an selection to prevent quick disconnection of services. Business-to-Business Companies Early to Late Majority It's true that many industries accept mobile payments mobile data solutions for business-to-business clients, but most have focused on account and inventory facts retrieval, logistics and routing solutions, and signature capture for goods delivered. In the future, firms will move away from invoicing shoppers then waiting 30+ days for payment and can as an alternative go for mobile payment systems the buyer utilizes at time of service or delivery to create payment. B2B firms will represent the Early to Late Majority adopters of this technologies but its impact might be considerable. The price of managing receivables will be substantially lowered leveraging mobile payment solutions.
In Summary - Brainstorm on how Mobile Payments can Influence Your Enterprise
The multitude of killer applications obtainable today on our web-enabled cell phones, smartphones and also other comparable devices would have been unheard of just four years ago - consequently, brainstorm for the future. You as well as your executive leadership should really engage subject matter authorities, each inside and outside the company, to decide how mobile payments are most likely to impact your business model inside the short and long term. Map out the impacts and begin developing a technique to make sure you happen to be proactively capturing the value mobile payment systems deliver as an alternative to reactively looking to catch up with your competition. Dataquest Insight: Mobile Payment, 2007-2012 Kelly Short is an expert in the technology, enterprise course of action automation and advertising and marketing disciplines. He shares over 15 years worth of encounter daily at kellyrshort.com helping tiny and medium firms with actionable advice on rising sales with powerful advertising and marketing, lowering operating fees employing small business process management, and leveraging unified technology to crush competition accept mobile payments.
